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A collection of podcast series by SunTec Business Solutions, the world’s No. 1 pricing and billing company that offers hyper-personalized products, pricing, offers, loyalty programs, and billing for over 400 million end-customers. Listen to thought leaders and experts as they dive into the financial ecosystem, and the art of being customer-centric with technology, one topic at a time.
Episodes
Wednesday Apr 12, 2023
Wednesday Apr 12, 2023
Many banks use customer segmentation by looking at static attributes. However, looking at dynamic segmentation of customers can help banks to get new business, ensure customer satisfaction, and focus on things that are of interest to corporate treasury customers. In this episode our host Samuel Davidowitz, Sales Director – US, SunTec, and speaker Dan Gill, CTP, Industry Principal – Banking & Financial Services, SunTec, discuss how banks can use dynamic segmentation to understand customer behavior and needs better, give them improved offers and discounts on pricing, and implement sustainability-based pricing. Listen now!
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